Core Tip: Some of the most successful link building techniques such as: article marketing, blog links, forum posting and paid advertising.  Link quality is critical as far as possible in relevant and high-flow from the web site link.

Article marketing is one of the most effective way to build backlinks to your website.  For example, we have a number of high-quality articles submitted to article directory or a number of professional information platform.  Dissemination of their articles to more people, using the characteristics of the Internet to allow more people to disseminate their own articles.  But do not forget that, in the article with links to their own copyright.  This is the best way to get links.  Through this method, you can raise a very good search engine results page keyword ranking.

Blog link strategy, forum posting and paid ads related sites can also provide an excellent way to link to your site.  You can also write a blog article, as well as their own blog comments and articles written in other people’s blog links to your site.  General Forum will not let you direct link to your site posted in itself, but you can use the signature of a link to your site based on your posts, can be equally effective to return the embedded link.  Placing ads pay high-traffic, relevant and authoritative web site can also provide a way to link back to your site, it is possible to increase the number of users and your SERP position.

Is an indirect link bait link building strategy, you do not directly linked to, but encourage others to link back to your site, or, more specifically, a specific article or page on the site.  Link bait is writing interesting, informative, humorous or controversial articles, other countries may link to their website or blog.  Ask ourselves what kind of information can be provided in favor of others, to induce them to link back to information.  Disputes and differences, and very popular, running an online contest is another link bait technology, so how to write a free report, free of charge online software program, or do something new is interesting to note that the Internet, or help and fight for attention.  Writing or editing articles, such as online encyclopedia Wikipedia can be an effective link bait technique.

Link building and link bait is effective search engine optimization strategy and link building techniques.  If you link to one of the strategies, return to their site from relevant, you will gradually improve your SERP ranking and increase your site visitors, so the profitability of your site.  You can not effectively optimize your site and neglect the importance of the reverse link.  This is increasingly difficult to manipulate Google and other search engines using artificial strategies, it is important to create a natural link to obtain a lasting interest, the search engine results ranking.  Link bait link building and it would be useful to help SEO strategy.  If you use these wisely, they can greatly increase your site’s search engine positioning, thereby allowing easy site to success.

Probably is that the original name of the Blog does not intend to do, and in the new domain name on the resumption of the stove, began to write again, but the flow of the old Blog do not want to lose, so did a 301 redirect to a new domain name, but content is different from the original content of the Blog does not migrate to a new Blog.

Has done a 301 redirect in more than two weeks after a new domain name is still not included, the old Blog of the record still exists.
I have read about the use of this site’s HTTP Status Checker, can verify the situation Jump up Jump 5 can check.
Blog from the old has been included in the url of the situation is like this:

The old url >>301 new url>> 302 new url >>404 error page

Blog This is because the old url with the new and different, and rewrite the rules of the new Blog will be possible to use 302 redirect to the actual site, but the page does not exist yet, so there will be a final error page 404.

I think the biggest problem is 302, followed by 404, which linked the two issues could be even greater. This should be included in Google is not the largest possible causes.

Then, to help this friend, then 301 redirect to amend the rules, all point to the new blog’s home page.
Then see if he is the sitemap, looked at, but also some errors in it, to tell him the way one-to-use plug-sitemap.
I recommend the Google XML Sitemaps plugin, great work in WordPress. The most important thing is the correct format.
This is basically, I do not need to wait for 12 weeks, Google will be included in this Ah Q log.

Continue the above topics, or to discuss the 301 redirect then.
1) to avoid the 301 redirect, the new page, or return the final page is a 404 error code.
2) 301 redirect, and a new page before the page, the content of the best, and if not done so, to the extent possible, relevant to the content.
3) 301 redirect, url redirection is used, rather than used to redirect traffic, this should be very careful, and this is the basic spirit of 301 redirect.
4) Web site from a migration to a new domain name, with 301 redirect.
5) to give up a website, but also to rewrite a web site, it is necessary to move traffic, it is best not to use 301 redirect.
My suggestion is that the original site, in addition to Home, all give 404 errors, explain the situation on the page, and give a link to allow the user clicks to reach the new site.
6) Do not use 302 redirects, which makes Google think that the original page url is also effective

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310 Redirect Must Know

The need to establish standards

The use of search engine spiders crawl the Internet, positioning them Indexed web pages to the database.  This process needs a lot of resources, and sometimes, you want to index the page is ignored, without being included with the page.  Search for changes in the network with the new web page, record them and the corresponding Google Googlebot spider classification is a typical example.

Site map for the site which clearly should be the index page, as well as the site has been added which provides a new method.  Basically, its search engine and Web site to provide a communication channel.  In theory, it is the search engine spiders by reducing the processing resources to alleviate the burden of the object, but can not replace the current site map crawling process.

About Site Map

Site Map is an XML document which contains a web site URL and the associated attribute table, the index should be a detailed description of what a particular site.  Site Map must be UTF-8 encoding.  The following is a site map XML file needed elements:

• <Urlset> – site map file to the start and end tags, start tags must include the namespace (xmlns) attribute.
• <Url> – the document that contains every page of this element.
• <Loc> – a document specified in the actual address of the page.  It is a subset of elements <url> elements.

Document the following optional elements:

• <Lastmod> – <url> elements of a subset of elements.  It was last updated the page specified time.
• <Changefreq> – <url> elements of a subset of elements.  It has been designated by the frequency of page updates (regular, hourly, daily, weekly, monthly, and has never been updated annually).
• <Priority> – <url> elements of a subset of elements.  Its designated website pages in relation to the importance of other pages, valid values for the 0.0-1.0, the default value of 0.5.

Samples of the following Web site explains how to map a sample page in the application of these elements.  It assumes that the Web site as a designated home page, as well as its update frequency, last update time and the priority sites.

<? xml version = “1.0″ encoding = “UTF-8″?>

<urlsetxmlns=”http://www.sitemaps.org/schemas/sitemap/0.9″>

<url>

<loc> http://www.test.com/ </ loc>

<lastmod> 2006-11-20 </ lastmod>

<changefreq> daily </ changefreq>

<priority> 0.3 </ priority>

</ url>

</ urlset>

Sitemap file from your own decision, but it determines the location of the document may contain the URL set.  For example, if the above sample file is located in Site Map http://www.test.com/sitemap.xml, then the site map file may contain any http://www.test.com/ at the beginning of the URL.  Therefore, we propose that the site map file stored in the root site.  Site Map file size should not exceed 10MB.  If a file beyond this limit, we need to use gzip to compress.

The establishment of a Site Map

Since the site map in XML-based, you can easily use any text editor to create and edit them, but also specialized tools can be applied.  The following list provides some of the current tools:

• Map node: one to generate and verify XML documents site map tool
• Gsitemap: an application. NET Framework to establish the site map generation tool.
• GSiteCrawler: a site map file to generate the Windows tool.
• phpSitemapNG: PHP with the preparation of a free site map generator.
• Google Sitemap Generator: A site map can be used to generate the Python script file.

Circular search engine

The establishment of a site map file, it should be submitted to a search engine.  Each search has its own interface to submit the site map.  Google’s Webmaster Tools to concentrate contains a site map submitted to the page.  Before the use of an account you must be registered.  Yahoo also has a free site map to submit the page, but the same must be registered before an account.  Will follow the example of other search engines Google, Yahoo and MSN, to provide similar functions.

Other tools

Indexed pages search engine to crawl the process of slow and needs a lot of resources.  Site map for the site specified what should be included which provides a way to search.  They set up the same as a simple XML text files, but there are many tools can help you create a site map file.  Now, they only deal with the current process to add.

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Establish of Sitemap

You can on your site to create a plain text file robots.txt, statements in this document in the site visit do not want to be part robot, so that the site of some or all of the content on the search engines do not have to be included, or designated search engine only the contents of the specified record.  robots.txt file should be placed on the root site.

When a search robot (some call search spiders) to visit a site, it will first check the site under the root directory of the existence of robots.txt, if it exists, the search robot will be in accordance with the contents of the document to determine the visit scope; If the file does not exist, then the search robots to crawl along the link.

robots.txt file:

“Robots.txt” file that contains one or more of the records through the blank lines to separate (by CR, CR / NL, or NL as at the end), each record format is as follows:

“<field>: <optionalspace> <value> <optionalspace>”.

In that paper, you can use # for comments, the specific methods and the use of UNIX in the same practice.  The document is usually recorded in one or more lines of User-agent year, followed by a number of Disallow lines, as follows:

User-agent:

The value of the search engine robot is used to describe the name of the “robots.txt” file, if the number of User-agent records that have more than one robot will be subject to the restrictions of the agreement, the document, at least There is a User-agent record.  If the value is set to *, the agreements are valid for any robot in the “robots.txt” file, “User-agent: *” This can only have a record.

Disallow:

The values do not wish to be used to describe a visit to the URL, the URL can be a complete path, it could be a part of, any Disallow the URL at the beginning will not be access to the robot.  For example, “Disallow: / help” on / help.html and / help / index.html search engines are not allowed to visit, and the “Disallow: / help /” allows robot to visit / help.html, and not be able to access / help / index . html.  Disallow any record is empty, that all parts of the site are allowed to be visited, in the “/ robots.txt” file, at least record a Disallow.  If the “/ robots.txt” is an empty file, then for all the search engine robot, the site is open.

For example the use of robots.txt file:

Example 1. A ban on all search engines to visit any part of the site to download the robots.txt file User-agent: * Disallow: /

Example 2. To allow the robot to visit all (or also can be used to build an empty file “/ robots.txt” file) User-agent: * Disallow:

Example 3. To prohibit access to a search engine User-agent: BadBotDisallow: /

Example 4. Permit to visit a search engine User-agent: baiduspiderDisallow: User-agent: * Disallow: /

Example 5. A simple example in this case, there are three directory of the Web site search engine to limit access so that search engines will not visit the three directories.  It should be noted that a directory for each statement should be kept separate, and not written in “Disallow: / cgi-bin / / tmp /”.  User-agent: * after a special meaning, representing “any robot”, so the document can not be “Disallow: / tmp / *” or “Disallow: *. gif” it was recorded there.  User-agent: * Disallow: / cgi-bin/Disallow: / tmp / Disallow: / ~ joe /

Robot special parameters:

1. Google

Allow Googlebot:

If you want to block in addition to all the roaming outside Googlebot to access your pages, you can use the following syntax:

User-agent: Disallow: /

User-agent: Googlebot

Disallow:

Googlebot follows the line of its own point, rather than point to the line of all robots.

“Allow” extension:

Googlebot identifiable as “Allow” extension of the robots.txt standard.  Other search engine bots may not be able to identify this extension, so please use your interesting to find other search engines.  ”Allow” the role of line with the principle of “Disallow” line, like.  You want to allow only listed in the directory or page you.

You can also use “Disallow” and the “Allow”.  For example, to intercept a subdirectory in the page other than all the pages, you can use the following entries:

User-Agent: Googlebot

Disallow: / folder1 /

Allow: / folder1/myfile.html

These entries will be in addition to intercept folder1 directory of all the pages outside myfile.html.

If you want to block Google’s Googlebot and allow the other robots (such as Googlebot-Mobile), can use the “Allow” rules to allow access to the robots.  For example:

User-agent: Googlebot

Disallow: /

User-agent: Googlebot-Mobile

Allow:

Use * to match its character sequence:

You can use an asterisk (*) to match the character sequence.  For example, to block all private visit at the beginning of the subdirectory, use the following entries:

User-Agent: Googlebot

Disallow: / private * /

To block all contain a question mark (?) Visit the web site, you can use the following entries:

User-agent: *

Disallow: / *?  *

Using the $ character matches the end of the URL

You can use the $ character the end of the URL specified with the matching characters.  For example, to block to. Asp at the end of the URL, you can use the following entries:

User-Agent: Googlebot

Disallow: / *. asp $

You can match this model used in conjunction with the Allow directive.  For example, if?  That a session ID, you can exclude all of the URL contains the ID to ensure that Googlebot will not crawl duplicate pages.  However, in order to?  At the end of the URL may be that you want to include the version of the page.  In this case, the robots.txt file can be set as follows:

User-agent: *

Allow: / *?  $

Disallow: / *?

Disallow: / *?  And his party will block contains?  Website (specifically, it will block all your domain name at the beginning, followed by any string, followed by a question mark (?), And then the string is arbitrary URL).

Allow: / *?  $ And his party will be allowed to contain any?  At the end of the web site (specifically, it would allow to include all your domain name at the beginning, followed by any string, followed by a question mark (?), There is no question mark after the character of the site).

Sitemap Site Map:

Site Map for the support of the new approach is the robots.txt file, including direct links sitemap file.

Like this:

Sitemap: http://www.eastsem.com/sitemap.xml

Expressed support for the current search engine company Google, Yahoo, Ask and MSN.

However, I would suggest or submit to Google Sitemap, which features a lot of links you can analyze the state of

Robots.txt benefits:

1. Almost all the search engines gives Spider follow robots.txt crawl rules, search engine Spider agreement to enter a Web site that is the entrance to the site’s robots.txt, of course, the prerequisite is the existence of the website this document.  Robots.txt is not configured for the site, Spider will be redirected to a 404 error page, the relevant studies have shown that if the site uses a custom 404 error page, then the Spider will be regarded as its robots.txt– although the is not a pure text file – Spider Index This site will bring big problems, the impact of search engine included on the site page.

2. Robots.txt to stop the unnecessary occupation of the search engines valuable server bandwidth, such as email retrievers, the majority of this type of search engine sites is meaningless; Another example image strippers, for most types of non-graphics Web site for its and has little significance, but a considerable amount of bandwidth.

3. Robots.txt to stop search engine to non-public page crawling and indexing, such as the site background processes, management procedures, in fact, for some in the operation of the site have a temporary page, if not configured robots.txt , search engines and even those temporary files will be indexed.

4. For the rich, there are many pages of web sites, configure the robots.txt is more important significance, because very often a search engine of its Spider face tremendous pressure to give Web site: Spider-like visit to the flood, if not checked and even affect the normal web site visit.

5. Similarly, if the existence of duplicate content sites, use the robots.txt page limit will not be part of search engine indexing and recorded, can be avoided by the search engine site duplicate content on penalties to ensure that Web site’s ranking will not be affected.

the risks associated with robots.txt and solutions:

1.?????everything, robots.txt at the same time also brought a certain degree of risk: the attacker also pointed out the site’s directory structure and location of private data.  Although the Web server’s security configuration properly under the premise of this is not a serious problem, but those ill reduced the difficulty of the attack.

For example, if the site privacy data www.yourdomain.com / private / index.html visit, then the settings in the robots.txt may be as follows:

User-agent: *

Disallow: / private /

In this way, an attacker can simply look at robots.txt to know the content you want to hide where the input in the browser will be able to visit our www.yourdomain.com/private/ did not like the content.  Of this situation, the general approach taken is as follows:

Set access permissions on the / private / content in password-protected so that attackers will not be able to enter.

Another approach is to the default directory changed its name to the main document index.html other, for example, abc-protect.html, so that the content will become the address www.yourdomain.com / private / abc-protect.htm, At the same time, the production of a new index.html file, the content along the lines of “you do not have permission to access this page” like, so that an attacker because I do not know the actual file name and do not have access to private content.

2. If the settings wrong, will lead the search engine will index all the data deleted.

User-agent: *

Disallow: /

The above code will be banned from all of the search engine index data.

Currently, the vast majority of search engine robots have to comply with the rules of robots.txt, and the Robots META tags are not currently supported, but is gradually increased, such as the well-known search engine on the full support of GOOGLE and GOOGLE also adds a command “archive”, can be restricted to whether or not to retain GOOGLE snapshot page.  For example:

<META NAME=”googlebot” CONTENT=”index,follow,noarchive”>

That crawl the site page and link pages to crawl along, but not to keep GOOLGE web page snapshot of the page

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How to use Robot.txt

Links are what seem to make the internet go ‘round and they certainly make it quick and easy to get from one page to another, or follow up on some background information on offer. However, when it comes to optimising your website and ranking well with major search engines like Google you will benefit from knowing as much as possible about the different links you can incorporate into your website’s design, and what each one can achieve.

The two main types of links your website should have to ensure its search engine optimisation, are one way links and reciprocal links.

One way links are exactly what they sound like, a link which is only a one way street, but the direction of that linking street is what is important to your website’s optimisation success, when all roads lead to your site. While one way links seem to be going against the grain of the interconnected nature of the internet, this sort of link building can actually be highly beneficial if you can achieve it in the first place.

However, the reason why one way links are so beneficial is actually the same reason they can be so hard to secure – having one way links, coming into your website means that your site is somewhere worth being, and therefore somewhere worth linking to. This is what search engines like to see as they only want to rank sites well which will be helpful to their searchers and if numerous other web users have deemed your site useful enough to link to, then the search engine gives this a lot of weight when determining your ranking.

To achieve one way links to your website though, you have to put in the hard work as there are no shortcuts to make users think your website is useful and informative when it isn’t. But it’s not impossible, as a dedicated SEO expert should be able to help your website reap the benefits of one way links.

Reciprocal links to your website however, are those which you actively seek from other websites, in return for your site linking back to theirs too. In reciprocating links to and from your own website, you are actively choosing to be associated with these other sites. This is why reciprocal links can actually sometimes do more harm than good to your site, because quality – as always – is more important than quantity.

This means that the websites you reciprocate links with must be relevant to your own website, company, business and online presence as while linking between sites is seen as a good thing by most search engines, this is only true if it is helpful to your website visitors. Reciprocating links with websites similar to your own will mean that the sites you link to will be just as helpful and relevant to your visitors as your own site, therefore in recommending your site to search engine users by awarding it a high ranking, the search engine knows there is plenty of useful, helpful and relevant information there for its searchers.

Building links into, and into and out of your website can help you move steadily up the most popular search engine rankings for your keywords. However, if overused or used incorrectly, link building can actually have the opposite effect, so now that you know the benefits of increasing your link popularity, seek out expert SEO advice on how to make links work for your site.

Search Engine Optimisation is a UK based company dedicated to getting your business into the top results on all the major search engines and keeping you there. At Search Engine Optimisation we can work with you to improve and optimise your existing website design, or offer you a leasing package on one of our established websites, already fully optimised and continually updated with new content and fresh designs. Regardless of your industry, the size or nature of your business or where you operate Search Engine Optimisation is committed to building and maintaining your online presence.

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I did a survey showed that only just over one tenth of the people do not think SEO (search engine optimization) is the responsibility of the designer, but even I was surprised there are as many as 24% of people do not know what SEO! If you do not know what SEO is or how it can help you, then you should read this article. This guide is for those who want their own website or blog search engine more easily found written by the designer. His designers and developers, including some often make mistakes, as well as search engine optimization of the basic skills to do.

Why do you have to learn SEO?

• SEO Internet Marketing business is not just a matter of more stations (on-site) SEO is the work of designers and front-end website developer responsibilities.
• If your site search engine unfriendly, and that your knowledge may be lost a lot of traffic. Please keep in mind that, in addition to visitors to enter the “www.yourwebsite.com” submitted to the reverse link, people find your website is the only way to search engine.
• value of the top ranking web site there are many benefits to the example ndesign-studio.com. Daily average of 14,000 visitors, of which there are about 40 – 45% of traffic from search engines (6000 + a day of submission). Imagine, if there is no search engine, then I will lose thousands of daily visitors. That means that I risk the loss of potential customers.
• SEO is also a value-added services. Have SEO skills to enhance the designer / developer of the “value.”

Basic point: how search engines work?
First of all, let us take a look at reptiles-based (crawler-based) search engines is how to work (Google and Yahoo are this type). Each search engine has its own web page automated crawling process, called the “spider web (web spider)” or “network reptiles (web crawler)”. Their main purpose is to crawl web pages and collect content reading, and follow the link on the page (both internal and external) to crawl forward, and then the collected information is stored in the database search engine, which is the index page .

When the searcher performs a search, the search engine index is to match the information to identify the most relevant results.
Decide the merits of the search results a search engine is good or bad. The merits of the search results by search engine algorithms decision algorithm is essentially a large number of factors that “Hey, this page is relevant or irrelevant?” Because of your page with the matching factor in the search results page in front of (yes, some more important factor is indeed more).

Search engine optimization
Each search engine has its own page rank algorithm. Understanding of the factors that affect the algorithm will also help to enhance your position in search results, this is also SEO experts have been the reasons for employment. SEO work is twofold: Station (On-Site) and Station (Off-Site).

Station (On-Site) SEO: Your Web site can do, such as: HTML tags, keywords, internal links, site structure, and so on.

Station (Off-Site) SEO: You can not control a number of very good things, such as: the number of backlinks you have, it is how to link to your website.

This article is a designer and developer’s guide, the main concern is of course the station (On-Site) connection. But secretly think about: If you do a good job of … designed a beautiful site … and / or produce useful content … and that means you do not move to get outside (Off -Site) and the reverse link to social bookmarking collection (social bookmarks).

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Why Web Designer and Web developers need to learn SEO

Search engines in determining the ranking of a website not only to the page content and structure analysis, but also around the site to analyze the link. Web site ranking on the crucial factor is the possible impact of high-quality external links, also known as incoming links. Even in the absence of sites submitted to the directory, but there are other important sites link to your site, as search engines can crawl fast, and for the purpose of obtaining a good ranking points.

Will link into the ranks into the basis for an important indicator lies in the fact that search engines believe that if your site valuable, other sites will be referred to you; the more you mentioned that the greater the value. This gives rise to the breadth of links (Link Popularity) search engine optimization in the important position.

Only in this way, people find ways to Site “to create” external links, resulting in a huge amount of rubbish poured out (spam) and web site link, so search engine adjustment in the algorithm, only high-quality external links to give attention to the similar practice of Spam often given to counter-productive results. Therefore, the breadth of the link should be aware of this: even if hundreds of poor quality or content of the site’s links have nothing to do, it arrived not a high-quality and highly relevant to the content of sites or complementary link.

Link quality analysis:
From the following website link can be described as high-quality links:
1 search engine and directory of links to sites for inclusion in this directory has a link
2 with the theme of your site related or complementary
3 PR value is not less than 4 web site
4 flow, well-known and frequently update the important site (such as search engine news source)
5 with a few links to the website of Export
6, the words in your search results in the first three pages of Web site rankings
7 high-quality site content

Compared to high-quality links, the following links can refuse link does not work on the site’s ranking or counter-productive:
1 book, a large number of comments or BBS post attachments in web link
2 has been derived by adding too many links to the site (dozens or even hundreds of “Links” you have a website)
3 by adding the base link (Link Farm), bulk link exchange programs (bulk link exchange programs), cross-linked (Cross Link) procedure, such as links with a large number of automatic exchange of links to Member Web site and was regarded as a typical search engine link spam, it is highly may be punished or implicated. Google will link to those who use the site for a permanent program to delete.

There are two types of incoming links can be mistaken for an increase in the breadth of links:
1 search engine pay-per-click advertising links, such as Baidu’s bid ranking and the right side of Google Adwords.
2 multi-level network Union membership (Affiliate program) link.

These links do not directly point to your site, but the chief point to the site, to facilitate their tracking click billing, it will not increase the breadth of your Web site.

Of course, if you own the auspices of the Union membership, your server is on the Member Web site to track them back to your site means, in which case you or help to improve the breadth of the link.

How to import high-quality links:
1, submitted to the search engine directory web site
2, looking for sites to exchange links

Links or commonly known as reciprocal link. Reciprocal link is based on the content of your site with high quality, otherwise not easy to link the success of the request.

The exchange of links including:
1 has joined the search engine directory of related sites
All the major search engine with your industry related website directory, links are the ideal target.

2 links to your competitors and related sites

To find these websites, you can enter in search engines “link:”, then enter the domain name, such as competitors.
“Link: theirdomain.com” and “link: www.theirdomain.com” This link can also be obtained at the same time to compete with their rivals access to target customers.

3 business object chain
The theme of your competitors with the most relevant, but are unlikely to exchange links, it can be considered with your business in the chain of upstream and downstream partners, including distributors, agents, suppliers, etc. The website link exchange.

4 easier to find relevant websites
Such as those who do search engine advertising web sites or other Web site promotional efforts, as well as a good natural ranking of the related sites.
After more than find a site and then link to their analysis, examining whether the link quality target. ALEXA ranking, such as traffic, PR and export value of high and low number of links are the basic conditions for study. Best to provide links to the other side of the HTML source code information, so that the exchange of object links simply copy the code and can be embedded in web pages. Note that thanks to your site through several different URL to reach. Link in the exchange must provide a unified URL.

The process of link exchange is the result of careful analysis of the other sites through one-on-one contact sincere eventually, rather than spam filled out a request to exchange links to the bombing.

1, the site was active links or reproduced
This is the most appreciated by the search engine links, search engines are also of great importance to the root causes of external links. If your site content rich, high quality, will take the initiative to other relevant sites to link your site to their site. Especially when you offer a lot of web sites related to free resources, knowledge base, they were reproduced in other websites and the opportunity to link high.

2, professional web site in an important article
Key words around the target site in a number of important published articles at the end of the article or signed onto your site, or in place of the author and link to your website around the keyword description. This is also a reciprocal link is available to high-quality, but also likely to target customers. Log in your blog or personal home page do not forget to add web site links. Attention to each of you for your article title should contain keywords included.

What is an important site, refers to those high-traffic, high prestige of the site. My personal experience is that you can use the words web site search engine Subscribe to the mainstream press, who have been as a news source’s Web site have been seen as an important site search engine. Search engine to retrieve these news sources a day, frequent updates, links to these sites to be updated naturally become the target of excellent results.

3, in the industry to submit site directory
More relevant as possible to the network directory, trade directory, business directory, yellow pages, white page to submit your site, join the Enterprise Library

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How to obtain and choose high quality link

Reasonable link with the rich elements of the second, rational and effective internal links external links and rich are equally important, while external links are highly relevant to the value of high-Pr page is particularly important. Backlinks Here are the four principles:

First, the definition of reverse link
English is the reverse link: BackLinks, or Back-Links, also known as incoming links (incoming links). In fact, the reverse link is in the target statements within the document. In other words, the conventional link A in the document marked “point to a document B”, while the reverse link in a document called B “to documents A point to me.” Seo reverse link is the second element of the importance of doubt. There are many networks to increase the reverse link of the 10 kinds of methods, 66 methods, 101 kinds of methods, many more groups to build, mass of the “black hat” software in circulation, not too much discussion here.

Second, the principle of reverse link

1, the time the principle of
Seo new 2008 Formula SEO = ? Clock = ? C1 + L2 + K3 + O4, the reason why the use of advanced mathematics in the concept of integration is the time that the principle of seo is very important, especially for the construction of the reverse link, it is particularly important .
Increase the reverse link is a long-term accumulation of process should be gradual, step by step; a short period of time if an unusually rapid increase in the number of backlinks, it is vulnerable to a special deal with search engines (sandbox effect), seo counterproductive, lack of access to good natural search rankings.

2, the number of the principles of
Time in complying with the principles on the basis of the number of natural reverse link. Is the so-called “extensive cultivation” and “small plot flow into Jianghai no to” the vast network of sea and pains yield.

3, the quality of the principle of
Long-term sustainable access to good web site ranking, the quality of the reverse link is more important than quantity. What is a reverse link quality? Link into the page and the associated high Pr value determines the quality of the reverse link. For example, your site is seo related themes, then from 10 top seo website links must import high-quality; seo articles from an import link also must be of good quality. However, high-quality reverse link is not available for the event, although a high-quality reverse link is worth dozens or even hundreds of junk back links, but not have access to high quality in the case of reverse link , then the number of principles to follow.

4, the location of the principle of
In fact, the quality of the location of principle is the principle of a supplementary, because easy to lose sight of the importance and the principle of no less than the quantity and quality, so the special needs of great importance. The so-called position, the reverse link refers to the import link in the specific location of the page. Search engines to crawl the page when the content of different regions will give a different weight, generally, the high weight of the left region, under the (tail) of low weight. Therefore, the reverse link in the page into different positions have different voting scores, it is recommended:

(1) If it is possible, then let back into the page links appear in the head
(2) If possible, let the reverse link in the left side of the page into
(3) the above-mentioned methods can not, then let your backlinks appear in front of the contents of the region, the relevance of the content of the high regional test of the reverse link of a very strong search engine rankings! Therefore, the written text of the special attention to soft in the beginning of the article by adding as much as possible you need to join the “chain letter.”
(4) Links at the bottom of the page is the most rubbish of no value to the link, but there is nothing better than (the number of principle).

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4 Principles of Reverse link for SEO

SEO to make money sharing mode. This article describes the search engine optimization (SEO) of the six kinds of patterns to make money, simple and to share the money-making mode of SEO, SEO If you are interested, want to learn SEO can contact me!

1, the provision of services to make money search engine rankings:
Clientele: small and medium-sized Web site
For the object: SEO Beginner
Process to make money: provide customers with the FTP site management authority, and then optimize the whole site, and then help customers in a number of core words Google, yahoo search engine, such as the left side of the top 10. And maintenance for one year.
Model characteristics: relatively low cost, relatively easy to use, on revenues of more than million or relatively easy, but relatively tired.

2, the use of SEO to build high-volume Web site:
For the object: SEO Web Design + SEO expert
Model to make money: collecting advertising fees
Money flow: from the perspective of SEO to make a series of sites, and then easily get a lot of traffic. Online advertising and then joined the Union, to apply for advertising on the web site code, and then earn advertising.
Model characteristics: This is one of many ways the individual station, the beginning of this model is tired, and then more and more easy to make money. However you want to do a good job, need to know a lot of skills: for example, the choice of the theme sites, domain name selection, site planning section, the contents of the collection, the choice of advertising and so on.

3, the use of SEO firms and traditional trade
Suitable for the target: It is based on traditional SEO business staff
Model to make money: selling products
Process to make money: with the traditional production-oriented enterprises, do you use to create a marketing SEO sites, and then brought for sale through this site, according to sales royalty Canal. This model is equivalent to doing a traditional trading company.
Model characteristics: cost more, they can do very large, there are those who look at your side you are familiar with the production-oriented enterprises, you can try this model.

4, SEO + CPA marketing alliance
For the object: SEO staff, good English priority
Model to make money: earn commission
Process to make money: do not need to engage in a separate web site, direct access to a free blog, free of charge can be done on the home page. Do not need this kind of site traffic, and as long as the flow of high quality, you can make money. Because you do not want to make money on clicks, but for sale. To do a good job in this model, the need for SEO techniques, but also need to choose a good CPA Union, the choice of a good product to promote. Union, many foreign CPA, for example, CJ, CB, BF, etc.. Dangdang domestic, joyo, such as e-commerce sites are also marketing alliance.
Model characteristics: many of our students are using this model, so the more successful. This model is relatively low threshold, but the need for prospective vision. Dangdang you head for one or joyo, take a look at what kind of products they sell inside the comparison of fire, but this product is the key word in the search engine competition is not intense, then congratulations to you. If your English is good, the opportunity will be more, because foreign sales of such multi-Union.

5, SEO consulting services:
Clients: large and medium-sized Web site
For the object: an experienced SEO
Model to make money: In accordance with the time to charge consultancy fees, in accordance with the cost of the project revenue.
Money flow: a systematic diagnosis of the customer site analysis, SEO strategy, and optimize the program design, seo training in Beijing, SEO guidance. Through this systematic SEO services to help customers in projects to save time, prevent errors and achieve the best SEO results.
Model characteristics: the current mode of a major, not directly to the Executive, but to provide SEO consulting services, but needs plenty of experience and a very systematic process of service delivery.

6, to work for another company:
Clients: a large site or company
Suitable for the target: do not want to start the SEO staff
Model to make money: paid monthly
Money process: follow the company to arrange to do the corresponding work.
Mode features: even joyo Network, Yahoo China and Alibaba have been dug around high-paying SEO talents, other companies and web sites, not to mention, and now every day, many companies and clients asked me to recommend SEO professionals. Therefore, the pursuit of stable SEO professionals can choose this model.
The lowest cost with maximum benefit! Have been more and more people are adding seoer this industry, you are still hesitant what?

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Make Money Sharing with using SEO

Today I received an email from Luciano Passuello, a long time DBT reader. He basically told me that he was running some bechmarks on website load performance, and that Daily Blog Tips was performing very good according to his tests. The only point where it could improve was on the Gzip compression.

I wanted to test with Gzip compression for a long time, so today I got off my butt and did it. In fact the WP Super Cache plugin for WordPress lets you activate Gzip compression with one click (it is called “Super Compression”).

Boy, it did speed things up, so much that I could see it visually. How so? Before activating the Gzip compression, when I loaded the homepage of the blog, I could see the sidebars loading. After the compression was activated, I was not longer able to see the sidebars loading. You can test it yourself moving between the homepage of the site and the individual category pages. You should just see the main content changing, almost as if the sidebars were not being loaded at all. (This test does not work with single post pages because I have an Awever Javascript form there, which is not hosted on the blog)

Luciano also found the code that you need to add to your .htaccess file if you are not using the WP Super Cache plugin (source here):

# Turn GZip compression on (as per http://tr.im/fnn6)
<Location />
# Insert filter
SetOutputFilter DEFLATE
# Netscape 4.x has some problems...
BrowserMatch ^Mozilla/4 gzip-only-text/html
# Netscape 4.06-4.08 have some more problems
BrowserMatch ^Mozilla/4.0[678] no-gzip
# MSIE masquerades as Netscape, but it is fine
# BrowserMatch bMSIE !no-gzip !gzip-only-text/html
# NOTE: Due to a bug in mod_setenvif up to Apache 2.0.48
# the above regex won’t work. You can use the following
# workaround to get the desired effect:
BrowserMatch bMSI[E] !no-gzip !gzip-only-text/html
# Don’t compress images
SetEnvIfNoCase Request_URI
.(?:gif|jpe?g|png)$ no-gzip dont-vary
# Make sure proxies don’t deliver the wrong content
Header append Vary User-Agent env=!dont-vary
</Location>


Keep in mind that not all servers support Gzip compression. If in doubt, email the support service of your hosting company.

If your server supports it, though, I highly recommend that you give it a try. It just rocks.

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Gzip Compression Rocks

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Gzip Compression Rocks