Different Strategies of Internet Marketing:

Search Engine Optimization

This is the very important part of Internet marketing. Search engine optimization is a course of increasing traffic to your web site by ranking it high in the search results of the entire search engines. The higher your website ranks in the search result, the better the chance that website will be visited by a user.

Banner Advertising

Banner advertising is a part of advertising plan; there are people that may click on to the banner advertisement to find out more about the ad displayed. The banner used for your website would generally be the sole key to any sale or referral generated by you, and that creates money for you. Hence it is significant to keep track with banner performance.

Pay Per Click Advertising

Pay Per Click advertising is otherwise recognized as PPC, the best advertising technique used on websites these days, predominantly on search engines. Pay per click advertisements are usually text ads placed under search engine results; when a site surfer clicks on the advertisement, the person who advertise is charged a pre-specified amount for each click to the website created from selected search terms. Pay per click is sometimes also documented as Cost per click or CPC.

Advertising Techniques

Advertising techniques section features ways to get the most out of your click-through rate and visitors to exploit sales, as well as write effective ads.

Press Releases and Articles

Writing articles is a grand mode of advertising yourself and as well your services. You could post your article on many websites and get targeted visitors from it. Writing newsletters is another successful business model.

A tip: while promotion is important, it’s not a substitute for content. Keep adding content to your blog, as you promote it.

Big tip: try to market your blog every day. This may not be possible, but if you can, this persistent marketing effort will pay off hugely over time.

Let’s look at three simple, easy and no-cost or low-cost methods of marketing your blog.

1. Writing articles for promotion – cheap and (still) effective

Write articles for others. You can write articles for article directories and for other sites. The second option, writing exclusive articles for other sites in your niche, is more effective. Article directories are becoming swamped with junk content, and this devalues your articles by association.

2. Press releases – both free and paid, get results

It’s interesting that some of the major article directories are now offering free press release posting. Press releases have always been an effective way of promotion, and you should use press releases to market your blog.

Don’t forget to post your releases to your blog, too. A press release section of your blog provides great historical information for a journalist who wants to do a story on your blog, and it also orients new readers to who you are, and what you do.

3. Advertising: try small ads on popular sites

At some stage, you’ll need to spend money to make money. Once your blog is earning an income, spend some of that income on advertising your blog.

Small ads on large sites work well, as do ads in ezines.

Tip: although there are many ways to advertise, don’t start advertising your blog until it’s generating an income for you. Unfortunately, when it comes to advertising, there are no guaranteed results.

So there you have it: three ways to market your blog. If you can, do a small marketing task each day, even if it’s only writing 100 words of an article. Once marketing becomes a daily habit, your blog will have a constant flow of traffic. Persistence in all your marketing efforts is essential.

When submitting comments to these blogs please write some relevant and useful content. Don’t Spam! If you submit just one comment to all of them then it gives you more than 250 back links to your Website/Blog. And these 250 back links alone can get you a PR of 1 assuming you have quality search engine friendly articles.

 1. The first tip is to Write Quality and Unique Content. Content is the King. If you just copy and paste from other website and blog then it doesn’t makes any sense. But what if your articles are original. Then people will link to your article from their websites or blogs.

  2. Update your blog regularly. If you update the blog regularly then it increases the visibility of your blog in Search Engines like Google, Live Search and Yahoo and Blog Search Engines like Technorati, Google Blog Search e.t.c. You may write your blog posts daily, or weekly but do it regularly.

  3. Ping search engines when you update the blog. (See List Of WordPress Ping Services)

  4. Insert Technorati Tags in your posts so that you get backlinks from Technorati.com.

  5. Ask your friends to Digg your post so that you get traffic from Digg.com and if it’s some valuable information then more and more people will Digg it and it generate a lot of traffic to you. And what if it appears in the home page of Digg? Then it’s a backlink from a PageRank website! Use a Plugin like Sociable, Share This or Digg This so that it’s easy for your visitors to Digg your story.

  6. Do Comment on others blogs and don’t forget to leave your URL in the URL field. If it’s a DoFollow Blog then you get both traffic and backlinks from your comment.

  7. Read the top blogs in your niche. If your blog is about “Make Money Online” then read ShoeMoney, ProBlogger, John Chow daily and leave your comments there. So that they will most probably visit your website and may even link to it. Also, in some of those blogs if you are the top commenter then your blog URL will appear on their home pages.

  8. Feel free to link other blogs if they have an interesting article so that they may link back to you if you have a good post.

  9. Increase the page view of your blog by installing the Related Posts Plugin.

  10. Submit articles to Article websites like GoArticles, Article City, Ezine Articles e.t.c. I’ve submitted many articles to Ezine Articles and they all have PageRank 4 to PageRank 7. Hence it’s a quality backlink.

  11. Submit your blog to Free Web Directories. (Submit your website to 850+ Search Engine Friendly Web Directories)

  12. Blog about Celebrities people like that stuff very much and will link you from all over the world.

  13. Visit Yahoo! Answers and answer other people’s queries. You can include your Blog URL if its related to the topic.